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Tiger Beer launches latest campaign with LePub Singapore and Cream Asia
Tiger Beer has unveiled its latest campaign, bringing together creative and production talent from across Asia and Europe for an ambitious international collaboration.
The campaign was developed in partnership with LePub Singapore, with a creative and production process spanning several countries. Filming took place in Southeast Asia, while post-production and CGI were handled in China in collaboration with 52HZ. Music and sound production were completed in France with The Sound Production Paris, highlighting the international scope of the project.
Production was led by Cream Asia, bringing together teams from different markets to deliver the campaign, with Michel Teicher and the production team overseeing the project.
The campaign brings together creative expertise from Singapore, China, France and Southeast Asia, demonstrating the growing importance of cross-border collaboration within the region's advertising and creative industries.
The project also highlights Singapore's role as a hub for international creative production, connecting brands with talent and production partners across Asia and beyond.
SOURCE: CREAM ASIA
