
Networking Creative Industries • F&B and Hospitality • Retail and Luxury
Turning Customer Data into Real-Time Actions
Deadline for registration: Wednesday 15 April 2026 - 4:00 PM (UTC+8)
Price: Free
Please note that your registration will only be confirmed after approval from Valtech team. You will receive a confirmation email from the FCCS team once it is approved.
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Fix where customer experiences break and act in real time

Most organisations don’t have a data problem, they have an execution problem.
You already have the data: customer behaviour, preferences, transactions. But acting on it quickly and consistently across channels is where things break.
What to expect :
- See where customer experiences break today : Personalization, content, channels, and decision-making
- Understand what’s getting in the way : From approvals and ownership to systems and workflows
- Learn how leading brands respond in real time : Turning customer data into faster, more relevant experiences
- A simple way to move from pilots to scale : Embedding AI and decisioning into everyday workflows
Agenda:
- We’ll start by unpacking where customer experiences break and why they’re hard to fix.
Then we’ll walk through two real examples: one focused on fixing fragmented journeys, and another on how organisations are scaling with continuous optimisation.
Simple, practical, and directly applicable.
Who Should Attend : CMOs, CDOs, Heads of Digital, Commerce and Customer Experience, and Transformation Leaders across Retail, FMCG, Beauty, Travel & Hospitality.
Format : A focused, insight-led session combining live audience input with real-world examples and practical takeaways.
👥 Speakers:
- Prem Varatharajan: VP, Strategy and Consulting, APMENA, Valtech
- Simon McDonald: VP & GM, APJ at Optimizely
📍 Location
French Chamber of Commerce, 541 Orchard Road, #08-01 Liat Towers, Singapore 238881. 👉View on Google Maps
🗓 Date & Time :
Thursday, April 16th
8:30 – 10 a.m.
🥗 Breakfast will be provided
Terms & conditions:
- This is a Valtech and Optimizely sponsored event and by attending it, the participant allows communications from sponsors.
- Please note that your registration will only be confirmed after approval from Valtech team. You will receive a confirmation email from the FCCS team once it is approved.
Any question ? Please contact Alice Boulard : aboulard(@)fccsingapore.com
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Turning Customer Data into Real-Time Actions
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