Tapping into Emerging Retail & Luxury Markets in SEA

Join us to gain actionable insights and strategic approaches for Singapore brands to capture the immense growth potential beyond Singapore Frontiers.

Join us to uncover how Singapore-based brands can effectively identify and seize these new market opportunities to fuel growth, enhance brand presence, and cultivate lasting relationships with the discerning consumers of Southeast Asia.

Southeast Asia is a tapestry of rapidly evolving economies, with Vietnam and Thailand leading the charge in reshaping the retail and luxury sectors. For brands based in Singapore, these emerging markets present an exciting array of untapped opportunities, driven by dynamic consumer shifts and accelerating digital adoption.

This talk will provide a focused deep dive into the unique characteristics and growth drivers of these key emerging markets, empowering Singapore-based brands to navigate and succeed.

We will cover:

• Vietnam's Ascendance: Explore how Vietnam's young, digitally native population, coupled with rising disposable incomes and rapid urbanization, is creating a fertile ground for both aspirational and luxury goods. We'll highlight opportunities in its burgeoning e-commerce landscape and the increasing demand for international brands in its expanding retail hubs.
• Thailand's Luxury Powerhouse Potential: Delve into Thailand's robust luxury market, fueled by strong domestic demand, a thriving tourism sector, and its growing appeal to high-net-worth individuals. Discover how experiential retail, localized brand narratives, and the strategic expansion of luxury retail spaces are opening new doors.
• Singapore's Strategic Launchpad: Learn how Singapore's advanced business environment, logistical connectivity, and established network can serve as an ideal springboard for brands looking to penetrate and scale operations in Vietnam, Thailand, and other emerging SEA economies.
• Navigating Local Nuances: Discuss the practical considerations for market entry and expansion, including regulatory landscapes, supply chain challenges, and the importance of adapting brand strategies to local cultural contexts.

Join us to gain actionable insights and strategic approaches for Singapore brands to capture the immense growth potential and forge lasting connections in the vibrant and diverse retail and luxury markets of Vietnam, Thailand, and beyond.

Terms and Conditions:

• This event is for members only

• Full payment is required upon registration and cannot be refunded

• Photographs may be taken for publicity purposes