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Luxasia celebrates 40 years of growth and excellence across Asia Pacific
LUXASIA proudly celebrates its 40th anniversary across all its markets, marking four decades since its establishment in 1986. From its humble beginnings as a Singapore-founded organisation, LUXASIA has grown into one of Asia Pacific’s leading omni-distribution platforms, representing more than 100 luxury beauty and lifestyle brands across a growing footprint of 15 markets.
The anniversary celebrations began at the Group’s headquarters in Singapore, spotlighting the start of commemorations across all markets. The milestone was officially launched with the first Group Townhall, addressed by CEO Satyaki Banerjee and Chairman Patrick Chong, who reflected on the journey so far while sharing perspectives on future business directions.
Teams came together to celebrate the occasion with a live gelato station, photobooth moments, a festive feast, and crowd-favourite CHAGEE drinks. A key highlight of the event was the celebratory cake, featuring a specially designed 40th anniversary logo created by in-house Creative, Angela A. The three colours used in the design represent LUXASIA’s core business pillars today: Luxury Beauty, Luxury Lifestyle, and LEAP Commerce.
SOURCE: LUXASIA
