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LUXASIA Launches New Aveda Experience Center at Takashimaya Singapore

LUXASIA Singapore has launched a newly redesigned Aveda Experience Center at Takashimaya Shopping Centre, Ngee Ann City.
This boutique marks the first store in Southeast Asia to feature Aveda’s latest retail concept, offering an elevated, plant-powered haircare experience focused on a full “head-to-toe” care journey.
The store builds on Aveda’s long-standing presence in Singapore since 2011 and reflects 15 years of partnership aimed at enhancing premium salon and haircare experiences across the region.
The opening ceremony was attended by senior leadership from LUXASIA and Aveda, and included a ribbon-cutting event celebrating the continued collaboration between both companies.
The launch represents a strategic milestone in the partnership, reinforcing a shared commitment to innovation in premium beauty retail and elevated consumer experiences in Southeast Asia.
SOURCE: LUXASIA