Fanny is a luxury branding specialist with fifteen years of Marketing and Sales experience working with brands including Marc Jacobs, L'Occitane, and Le Bon Marché. She has now taken the helm at Agence Chic APAC, a creative agency dedicated to luxury brands. Her professional trajectory honed her knowledge on retail challenges, innovative support and customer engagement, in order to develop a comprehensive product sensibility and savoir faire across various luxury sectors; enhancing the client experience in stores, department stores and airports.