Event report  •  Fair & Exhibition

Past Event Report – French Delegation at NRF Asia Pacific 2024

The French Chamber of Commerce in Singapore – Team France Export  accompanied the French Delegation, led by Business France for the first edition of NRF: Retail's Big Show in Singapore from 11 to 13 June 2024.

The delegation comprised 10 innovative French startups and SMEs specializing in retail solutions including Maple Technologies, imki | Augmented creativity, Trust-Place, Velou, Veesual, Mirakl, Sinfin™ , Technis, Quividi and Smartway.

Throughout the 3 days of the show, we invited Singaporean retailers to the French corner at NRF Asia Pacific, offering French companies a unique opportunity to showcase their latest retail innovations.

To provide the French delegation with a deeper understanding of the Singaporean market, we hosted a breakfast roundtable featuring leading industry experts in partnership with Business France:

  • Simon CHENG, Managing Director, Retail Lead, Southeast Asia, Accenture
  • Ibaham MATH-LY-ROUN, Vice-President Retail & Spa, Asia-Pacific, Clarins
  • Gildas CHAMBRELAN, VP – Head of International Sourcing, Lazada

A big thank you to Business France, the speakers of our roundtable, and all the participating companies!

See you at the 2025 edition!


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