New Realities in Luxury

Language: English

Free Webinar

Event ended

*please note that booking the event in your calendar does NOT mean that you are registered. You need to register first if you want to attend an event.

Behavioural Strategies to reconcile Brands, Advisors and Customer Experiences


We are pleased to invite you to attend New Realities in Luxury, a 1-hour web conference including a round-table brought to you by BVA Group :

Julien Cayla, Associate Professor of Marketing at Nanyang Business School (Singapore) will present the findings from his co-authored ethnographic research paper on contradictory logics in luxury retail across Asia, Europe & the USA.

BVA CX Unit's Luxury Specialists will discuss how to reconcile these logics through the example of remote selling for client-advisors in the post-covid era

A Q&A session moderated by behavioural experts from BVA Nudge Consulting




Get your copy of FOCUS 78 Edition: CEO Sustainability Series Second Edition!