Event report

Past Event | How Customer Data Platform generates Business values by centralizing data?

Thank you to speakers Nadjim LAKHDARI, Senior Consultant at Clever Age, and Ben Wightman, Lead Business Value Engineer at Tealium, for demonstrating how Customer Data Platforms (CDP) can generate business values across your organization and across various industries, as well as how Customer Data Platforms are the critical to understanding your consumers.

 

Key Takeaways :

  • Customer Data Platforms are the key to understand your customers.
  • Single data platform supporting the company’s omnichannel strategy.
  • Demonstration of CDP with case study

 

For more information about Tech & Innovation Committee, please contact Aurelie Martin 

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