Event report
Past Event | Scale-up workshop - Mastering the Investor Pitch: Design, Storytelling, and Equity Strategy
It’s “back-to-school” time for the French Chamber of Commerce !
Thank you to Thomas Budin, CEO at We Are Noodle and Jean-Claude Donato, Partner at Nikaia Ventures who kicked off the season with a Scale-up workshop dedicated to entrepreneurs !
A great opportunity for the participants to receive precious insights about how to make their pitch to investors desirable and impactful to get fundings.
Key highlights :
- You have 2 min to get VC’s attention : get the 1st impression right!
- “Pitching is about transformation, not information” > Focus mainly on the shift / journey between current situation and the outcome.
- Pitching is about…
- Presenting your company’s theory in a compelling manner
- Supporting your choices and assumptions: be ready to explain how to mitigate potential challenges.
- Getting a meeting : convey information in an efficient way to trigger potential investors’ interest and encourage to plan meetings.
- An impactful equity story lies on your company’ unique narrative that explains its value proposition, financial data, strategic vision and future prospects to current and potential investors.
- To build and efficient equity story, think about 3 pillars : Market / Competition / Company resources (at earlier or later stage).
- “Keep it simple” : structure your pitch using SCQA model (Situation / Complication / Question / Answer)
- Presentation design can make the difference : follow the principles of legible design > use fonts/colours and alignment consistently.
- Golden rules for a successful pitch flow in 2024 :
- Shift from growth to profitability to minimise risks
- Show how your traction and monetisation are integrated
- Roadmap your product for long term success
Discover all about our Programmes Startups & Entrepreneurs here : https://www.fccsingapore.com/committees/programmes-for-start-ups-entrepreneurs.html
Any question ? Please contact Alice Boulard at aboulard(@)fccsingapore.com
